Marketing Specialist

Mid level

We're Hiring!
Marketing Specialist

We are seeking a proactive and versatile Marketing Specialist to join our growing Demand Generation Team. The ideal candidate will be responsible for planning and executing multi-channel marketing campaigns, managing marketing automation tools, and organizing impactful on-site events. You will play a critical role in supporting the company’s demand generation goals by building brand awareness, customer engagement, engaging prospects, and driving lead conversion.

Your responsibilities:

• Plan, execute, and optimize multi-channel marketing campaigns (email, social, paid, and organic) to generate and capture demand tailored to life sciences professionals.
• Manage and maintain marketing automation tools (HubSpot) to improve campaign efficiency and lead nurturing workflows.
• Collaborate with the Brand and Knowledge sub-departments to align content strategy with demand generation goals.
• Support on organizing and coordinating on-site events (trade shows, conferences, customer meetups), ensuring all logistical details are managed and brand messaging is consistent.
• Assist in the execution of webinars and online summits in collaboration with the Demand Gen Operations role.
• Track, measure, and report on campaign performance using analytics tools (Google Analytics, HubSpot, etc.), providing actionable insights to improve marketing efforts and ROI.
• Develop strategies to attract and nurture high-quality leads through personalized workflows.
• Research trends, pain points, and challenges faced by life sciences companies to inform marketing strategies.
• Analyze competitors and identify gaps to position the company as a thought leader in the market.
• Ensure that all marketing materials comply with industry regulations and standards, particularly as we work in highly regulated markets like pharma and biotech.
• Work closely with product, sales, and content teams to ensure cohesive messaging.
• Coordinate with designers and external agencies to create compelling visual and written materials.

What you will need:

• 2+ years of experience in a B2B marketing role, preferably in the SaaS industry.
• The ideal candidate must be highly proficient in English, both written and spoken.
• Understanding of SaaS buyer journeys.
• Hands-on experience with marketing automation platforms (HubSpot).
• Familiarity with CRM tools (HubSpot).
• Strong project management skills and attention to detail.
• Experience in organizing on-site events and managing external vendors.
• Analytical mindset with the ability to track and measure marketing KPIs.
• Data-Driven Mindset: Comfortable analyzing metrics to refine strategies and improve performance.
• Strong communication and collaboration skills to work across departments.
• Knowledge of pharma, biotech, and medical devices industries is a plus.

Why Scilife?

Join an interwoven collection of talented, motivated, and like-minded individuals that share core values and a common goal of boosting science and improving life. We’re proud of our stellar 100% remote team, scattered around the globe from Jodhpur to Antwerp and from Barcelona to Miami.

After all, we know location shouldn’t limit potential! We’re all in different time zones, but we make sure to stay connected through work chats and video calls, and team-building outings that are great fun.

We're a friendly bunch that don't take ourselves too seriously yet still get things done, and you can ask anything to anyone. What’s more, even though we’re office-free, we’ll set you up with all the hard- and software you need (hello, new laptop!) so that together we can blast off to great new heights. Since everyone benefits from a great work/life balance, we listen carefully to what you want and need from us to shine, and we'll do our best to provide it. If you're driven, bright, and ready to be part of our company's rapid growth, we can't wait to welcome you aboard!